“So I Could…” | Frances D. Barth

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Name: Frances D. Barth        Course: Film/TV Industry Essentials

In an engaging interview, Film/TV student Frances D. Barth shares insights into his transformative experience with the Film/TV Industry Essentials program as part of the #SoICould campaign. Discover how this course broadened his perspective on the film industry, equipped him for independent filmmaking, and opened doors to professional growth in marketing and distribution.

Q: I enrolled in Film/TV Essentials so I could…
A: Learn other aspects of the film industry that I was not aware of.

Q: Where are you working now?
A: In my studio.

Q: How did the course prepare you for working in the film and TV industry?
A: I’m an indy filmmaker and 75 years old-so I wasn’t focused on fitting into an industry, but to be better in all aspects of my filmmaking. Right away I understood I need to go back to my most recent film, Dreaming Tango, which has played many festivals but I need to further develop aspects of the press kit, marketing and attempt distribution past film festivals.

Q: How did the partnership with NYU for Film and TV Industry Essentials affect your choice to take the program?
A: It was the main reason I was interested.

Q: What is your biggest takeaway from this program?
A: I have a much better practical understanding of all aspects of filmmaking-especially regarding marketing and distribution and levels to aspire to professionally.

Q: What assignment, course, and/or instructor sticks out in your mind or taught you something valuable?
A: They all did-most of them were from the NYU school. Each offered really important information and concepts.

Q: What would you say to a friend about Film/TV Industry Essentials?
A: I think it’s great for someone who knows much of this already, but I would think intimidating for anyone who isn’t used to technology already.

Q: Why did you think the course was right for you when you enrolled?
A: I wanted a broadly scoped project on film/tv. I have taken many single CE classes and I thought this would be very helpful as I’m about to tackle a feature film.

 

If you’re passionate about the film industry and eager to explore new possibilities, we invite you to check out our  Film/TV Industry Essentials course and feel free to check out our wide range of other exciting courses. Embrace the spirit of exploration and growth with Yellowbrick – your gateway to a world of endless opportunities.

Lights, Camera, Action! NYU Tisch, IndieWire, Rolling Stone x Yellowbrick Launch TV and Film Industry Essentials

Yellowbrick, in collaboration with New York University Tisch School of the Arts, and Penske Media Corporation’s IndieWire and Rolling Stone, today announced the launch of Film and TV Industry Essentials, an online program that will cover multiple, interlacing roles and careers within the $100 billion Film & Television industry.

Program contributors represent a wide array of talent, specialties, and leadership from across the film and television community. Participants include Judd Apatow,  film director, producer, screenwriter, and founder of Apatow Productions; and Academy Award-winning director and NYU Tisch alumnus Ang Lee. Joining these two directing giants are Emmy-nominated Directors Sam Pollard (also with NYU Tisch) and Alfonso Gomez-Rejon; television writer/producers Yahlin Chen (The Handmaid’s Tale), Kevin Bray (Black-ish, Insecure); Rob Dubbin, former Late Show and Colbert Report writer and co-founder (with Stephen Colbert) of the remote script-writing platform, Scripto; NYU Tisch faculty David Irving, Caran Hartsfield, Alrick Brown, Harry Winer, Janet Grillo, Thomas Mangan; and many others. 

The program will help aspiring directors, producers, writers, and entertainment executives better understand their own aptitudes, demonstrate knowledge, and explore career paths. Upon finishing the program, learners will receive a completion certificate from NYU Tisch. 

“Film has the power to critique, inspire, interpret, and bring to life a range of critical perspectives. At NYU Tisch, we mentor young artists in the traditions and innovations of the rapidly-shifting media landscape; equipping them with the tools to hone their craft in visual storytelling, discover their individual voices, and develop conviction in the unique stories they have to tell,” said Dean Allyson Green, NYU Tisch School of the Arts. “This program will open up the knowledge and mentorship—provided by our outstanding faculty and alumni—that NYU Tisch is renowned for, in order to help aspiring filmmakers gain insight into the evolving film and television industry and discover how they can apply their unique talents.” 

Because of the course’s accessibility and Yellowbrick’s proven track record of attracting learners from diverse backgrounds, Film and TV Industry Essentials will likely draw in talent that may not have otherwise found routes into the industry.

“Given the complexity of this industry, even the most ardent Film and Television fans aren’t always aware of career paths they might be great for, and if they lack certain resources or connections they might never find out,” said Rob Kingyens, President and CEO of Yellowbrick. “We’re delighted to work with NYU Tisch School of the Arts – one of the world’s leading schools in this area – and Rolling Stone and IndieWire – leading media brands – to educate ambitious learners on what this industry has to offer them.”

The course will take learners through the rich histories of both Film and Television; exploring theories, genres, criticism, and cultural influences and impacts. From there, the program modules will delve into the development of productions – scripting, storyboarding, casting, visual story structure, and more – and then into all the vital elements of preproduction, production, and postproduction. 

Students will learn the roles and mechanics behind creative aspects like editing, sound, scoring, and visual effects; as well as business concepts such as film finance, studio management, talent representation, clearance and copyright, and more. Finally, learners will explore the intricate processes that put finished entertainment products in front of the public; examining film and television marketing, sales, publicity, alternative distribution, streaming, and more. 

“We’re excited to bring Rolling Stone’s dedication and expertise in entertainment to NYU in partnership with Yellowbrick and IndieWire with this online course,” said Gus Wenner, President and COO of Rolling Stone. “Giving our readers the opportunity to gain insight into the career fields they’re passionate about is another way Rolling Stone is providing fans with more of what they love.”

“IndieWire is proud to work with Yellowbrick, Rolling Stone, and NYU on this exciting new online course,” said Dana Harris-Bridson, Editor-In-Chief of IndieWire. “It’s a great way to show our passionate audience of film and TV fans how they can become a part of the industry they love.”

All course materials and instruction will be provided online, meaning students can fit the program assignments into their daily lives – offering the kind of flexibility needed right now during the pandemic. The course content itself is also optimized for the “new normal” of the entertainment industry, teaching techniques and strategies for handling projects remotely across the industry. 

The way the program content itself was shot and constructed is an example of this of-the-moment approach: Yellowbrick created a “contactless” recording experience to capture interviews. A first for Yellowbrick, the team developed this process using technology provided by OpenReel, a New York-based platform that enables footage to be directed and filmed remotely. 

Visit Yellowbrick.co/film to sign up now for an exclusive preview of the program. The first group of students will be admitted in September.

BTS: Bringing Korean Pop to the West and Changing Perceptions

Written by Music Industry Essentials student Lauren O’Donnell

The first time many Western listeners ever heard of the term “K-Pop,” was in 2012 when they came upon the catchy, dance driven hit “Gangnam Style” by South Korean singer Psy. This song got K-Pop’s foot in the door, but this one time hit failed to provide the momentum to boost K-Pop into the U.S. music scene.

K-Pop or Korean pop music is not technically a genre of music. It is more of a music style or culture. Its sound is characterized by a combination of pop, EDM, hip-hop, R&B and other genres. K-Pop singers or “Idols” as they are called in Korea, perform difficult choreography and are styled to fit particular concepts in their performances. “Gangnam Style” and its success was both a blessing and curse for K-Pop in the West. It was a hit song performed in the Korean language that brought an artist from that region fame in America. But its humorous nature led to misconceptions and caused Western critics and media to see K-Pop as “bubblegum” pop music that could not be taken seriously. For years K-Pop had virtually disappeared in the West until…BTS.

BTS (방탄소년단)
BTS is a seven member boy group formed in Seoul by Big Hit Entertainment. They debuted in 2013 with the song “No More Dream,” and since then have sold millions of albums, performed to sold-out stadiums worldwide and have changed perceptions surrounding K-Pop.

BTS Music Style and Message
BTS is comprised of three rappers (RM, J-Hope, SUGA) and four vocalists (Jin, V, Jimin, Jungkook). This combination allows for interesting song arrangements, musical styles and variations in vocal ranges. BTS has a very wide range when it comes to genres and sounds in their music. They have incorporated emo rap, latin pop, hip-hop, African drums, traditional Korean instruments, and are never afraid to experiment with genres or different elements in their music.

The messages in their music are very personal to young people and to BTS themselves. The members are involved in the concepts, songwriting and producing of their music. They have discussed topics like mental health, societal expectations, self-love and being true to yourself.

Success in the West
BTS has become successful in the Western market and around the world because they create great music, have a strong relationship with their fans known as the ARMY and they established their fan base before attempting to break into the market. Some K-Pop groups today make appearances in the U.S. before their fanbase is established organically and this does not typically work for the group’s long-term success.

BTS has achieved four #1 albums on the Billboard 200 chart, three top ten hits on the Hot 100 and for the last few years has been one of the best selling artists in the world. With each new album release, they sell more copies and top charts in global markets. Their success has opened doors for other K-Pop artists in the U.S. BTS has also made appearances and performed on Carpool Karaoke, SNL, the BBMAs and The Tonight Show to name a few.

Changing Perceptions
BTS has begun to change K-Pop’s perception in the West and has proven that no language barrier, cultural difference or prejudice can prevent them from conquering the global music scene and being able to open doors for K-Pop artists and Korean/Asian artists in general. BTS has received critical praise for their music from respected critics and are now members of the Recording Academy. They have won awards at the BBMAs, AMAs and various Western award shows in addition to their Asian music award shows. Besides the emotional impact their music has on their fans, their sales and awards further prove that BTS and Korean music can be successful in America and the audience is here. BTS’s achievements do not guarantee the success of other Korean artists, but they have set a high standard for what Korean pop music can be and the world is listening.

BTS Impact and Love Myself Campaign
Along with their Love Yourself series of albums, BTS partnered with UNICEF for their Love Myself Campaign to work to end violence against children. To date, over two million dollars has been raised for this global campaign. BTS spoke at the United Nations to talk about their campaign and their message, and were featured on the cover of TIME Magazine’s Next Generation Leaders issue. Their impact on not just music, but the world is a testament to their message and their genuine desire to make the world a better place.

“No matter who you are, where you’re from, your skin color, your gender identity, just speak yourself.” – KIM NAMJOON (RM of BTS). Excerpt from United Nations Speech

Sources:

https://www.vulture.com/2018/06/a-deeper-look-at-why-bts-has-thrived-in-america.html | https://www.love-myself.org/eng/campaign-list

To experience BTS and other KPOP artists, click on the playlists below.