Licensing Representative

Licensing Representatives pitch recommendations and manage incoming requests for the rights to use music in visual media, at businesses and locations, and during live performances.

What does a Licensing Representative do?

Licensing Representatives pitch recommendations and manage incoming requests for the rights to use music. Possible placements include visual media, at businesses and locations, and live performances. They also deal with four licensing types: the mechanical license, the performance license, the synchronization license, the master license. Depending on the license type, they work for copyright administrators, performance rights organizations (PROs), music publishers, music libraries, and record labels.

How much does a Licensing Representative make?

According to ZipRecruiter, Licensing Representatives maintain a national hourly wage of $15.14-23.07 in 2021. This amounts to an average annual salary of $31,500 to $48,000. In general, the ranges in salary widely depends on factors including skill and seniority level. Entry-level representatives start around $22,000 annually. Senior-level representatives make an annual average of $99,000.

What impact does this career have towards the music industry?

Music is an unexpected backdrop in so many ways.. It may be a song playing overhead in a coffee shop. Or a few seconds of a hit song in a video game. Licensing Representatives are pivotal to an artist’s income. They search for placement opportunities, and negotiate rates. Artists receive proper royalties promptly because representatives work on their behalf. They also help protect the creative process by ensuring artists receive compensation for their work.

What is the job outlook for a Licensing Representative?

Music revenue is forecasted to more than double to about $131 billion by 2030. According to the U.S. Bureau of Labor Statistics (BLS), job opportunities in the field (including Licensing Representative) are expected to grow at a rate of 9.0% during the 2019-2029 decade (www.bls.gov).

Learn from:
Mark Frieser
Music Industry Essentials contributor, Founder and CEO Sync Summit

Related Careers:

Music Supervisor | Sync Licensing Specialist | Music Licensing Counsel | Music Clearance Specialist | Field Merchandiser | Radio Programmer

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