As a long-time sneakerhead based in London, Kieran wanted to turn his passion for talking about sneakers into a career. So, he enrolled in Sneaker Essentials to kickstart his journey. Yellowbrick spoke with Kieran about student success and what he’s up to now.
I was assured that I would be receiving a quality course in not only its structure but also the instructors.
ON CHOOSING SNEAKER ESSENTIALS —
I had been into sneakers for 25 years, but I wanted to learn about the various segments of the industry. Seeing the list of the content that would be covered in the online course, I knew it was going to supply me with knowledge on a range of areas.
Seeing that Sneaker Essentials were working in conjunction with the Fashion Institute of Technology added a level of credibility. I was assured that I would be receiving a quality course in not only its structure but also the instructors. With Complex being well-known and well-respected in the sneaker industry for providing quality content, it ensured the content that we would receive throughout the course would be quality as well.
ON BEING A YELLOWBRICK STUDENT —
The Sneaker School work throughout the course was valuable. Creating the Top 9 list made you research and narrow down your grails. It also forced you to use things like Photoshop, Canva, and more to create your content for social posting. Creating your own sneaker made you think about functionality, design, color, and marketing.
STUDENT SUCCESS IN REAL-LIFE APPLICATION —
With the aid of the Sneaker School Group on Facebook, I was able to see the spectrum of people trying to break into the industry, their different skills and interests. That helps you understand where you could fit within the industry, and at what level your actual sneaker knowledge is. It also was really helpful hearing directly from those in the industry about how they got to where they are.
ON THE PAST & WHAT’S NEXT —
I’m now a Content Writer for The Sole Supplier in the U.K. I started an Instagram account writing and posting about sneakers, and then used that as a springboard to apply for roles at The Sole Supplier. I’m currently working on multiple articles per month for The Sole Supplier website and looking forward to providing more varied content in the future.
To keep up with Kieran beyond Yellowbrick, follow him on Instagram @allthatsneaks.
