When it comes to the brand Islam, it’s important to keep in mind that the brand is not necessarily just the visuals. Really, it’s the entire feeling that you get when you deal with the company. This is typically the way that brands strive to present themselves.

When you’re designing a website, an app or a product, you’re often subconsciously creating something that is an extension of the brand it’s under. Because of this, you have to be keeping in mind what that brand stands for and how that brand wants to be represented. You also have to consider how the brand wants to communicate with users, and all of these things go into creating a continuation of that brand in a digital format.

Let’s say you’re working with a brand that’s relatively quiet or minimalist. In this case, you want to ensure that what you’re designing carries on that same kind of feeling. Whereas if you’re working with a brand that’s louder and more boisterous, you’ll want to ensure the design feels more like that instead. Basically, you want to be sure that what you’re designing fits what the brand is trying to do and communicates in the same way that the brand chooses to communicate with its users and other formats.

To learn more about having your design appropriately match the brand, as well as many other concepts involving UI, UX, UI design and UX design, consider trying out online UX design education. This way, you can access valuable lessons and information without needing the same level of available time and resources that you’d need for an in-person education.

Designing your website and the written content thereon is extremely important for the success of your ecommerce business.
When a customer buys from you online, they don’t really have a reason to trust you, especially if they’re a first-time buyer. With the visual content on your website, the language you use, and the content you produce, you can create a sense of trust to make it easier for customers to make the leap to buy from you.
So, what is the importance of content design as compared to the actual text on your ecommerce website? Understand that writing is essential to ecommerce. People tend to emphasize the visual content, especially if they work with design a lot. Visual content is important, but you can’t forget about writing.
Where you place the text depends on how easy it is for someone to quickly get information or not. One of the biggest components is knowing when to put more text on a page, but not too much.
If the images are center stage, you might have less text to keep the webpage from crowding or looking too busy. You might need to develop a separate webpage where there’s more text about the product that the customer needs to know.
You don’t have to hire a bunch of specialists to write everything for you. Consciously think about what you write, where you put it, and how it represents your products on your e-commerce store, as well as on social media and any other place where you put your content.
You also want to make sure there are no spelling mistakes or inconsistencies. If these items exist in your content, it can subconsciously create a feeling in your customers that your ecommerce website cannot be trusted. Having another person read and review your content can catch some of these items for you.

What is it that makes e-tail design meaningful? It’s about how you use images and how you place them so that the customer who visits your site understands what you want them to feel and do. How do you want them to interact with your brand? Think of e-tail design as the flagship of your company. Even if you were only on an e-commerce platform, it’s still the flagship of your brand because everyone has access to it.
So, how do you use images to evoke a feeling? What types of images do you want to have? Even if it’s only a single shot of the product, that shot of the product needs to be so beautifully done that it compels the buyer to click and transact with you. Or, if you want to use people, how does your image represent how your brand views the community as a whole or to your shoppers? So, it’s really important how you think about the image.
The next thing is to understand how you want those images placed on the page. One important aspect you’ll learn about is the symmetry and balance of the actual website pages. How do you want the customer to navigate through each page? Do you want your customer to view an ad campaign upon their first visit to your website? Do you want to ask them for their email from the moment they click on your website?
You really have to think about the design of what your e-tail business will look like. All these factors play important roles to ensure your success.

Why is it necessary to first build the skeleton of your website using wireframing? One reason is that we expect all websites to conform to a certain standard. Maybe, the menu bar is always on the top left, and the search magnifying glass is always on the top right.
If you disrupt this, you also disrupt how the user navigates your site. You don’t want to deviate from how everyone uses a website because it becomes frustrating for the customer. By conforming to existing standards on your site, you make it easier for your customers to navigate your site and buy your products.
Wireframing is a process that we use at the beginning when designing a website. A wireframe is a stripped-down version of your website design in which you focus less on what the site looks like and more on what the user experience will be. You can use it to sketch out ideas quickly and share them to make sure that everyone agrees. If you need to make changes, you can easily update the wireframes because they are low fidelity and don’t contain minor details.
You can use wireframes during the design phase to share ideas instantaneously with project stakeholders. If you want to share your site design with friends and get feedback before going into details, wireframes are a great idea. Wireframes help you move expeditiously, confirm that the user experience is pleasing, and generate actionable ideas. They affirm that you’re designing the right thing before investing a ton of time in a detailed design.