Beauty Blogger Career Profile, Salary & Job Outlook
What does a Beauty Blogger do?
Beauty bloggers create content and publish about the beauty industry. Topics vary among product reviews, services, and trends. They may work as freelancers or as part of a publication, brand, or app. Beauty bloggers are typically knowledgeable about search engine optimization, keyword research, hashtags, product photography, video editing, and social media platforms.
How much does this career make?
According to Ziprecruiter, Beauty Bloggers make a national average of $43,800 or $21.06 an hour (as of April 2022). Entry-level beauty bloggers make around $27,500 annually, with senior-level beauty bloggers making $52,000 a year. Of course, this wide range also depends on skill, seniority or social following, brand partners, and location.
What impact does this career have on the beauty industry?
Beauty bloggers are a link between consumers and their favorite brands. They communicate about the availability and quality of new products and report on the latest trends on social media. In addition, they provide valuable information to consumers that help them select which products to purchase and which trends to follow.
What is the job outlook for a Beauty Blogger?
Analysts forecast that global beauty industry revenue will reach $716 billion by 2025. In addition, according to the U.S. Bureau of Labor Statistics (BLS), job opportunities in the writing field (including bloggers) are expected to increase at a rate of 9% during the 2020-2030 decade.
How to kick off your career?
- Decide which blogging or vlogging platform is best for you.
- Begin writing blogs or recording vlogs to refine your voice and style.
- Follow beauty trends on social media.
- Explore the FIT x Beauty Inc. Beauty Business Essentials online course.
- Download Yellowbrick’s Ultimate Beauty Career Guide.
Learn From:
Jenny B. Fine, Beauty Business Essentials contributor,
Executive Editor of Beauty, WWD & Beauty Inc.
Related Career:
Account Manager | Beauty Brand Ambassador | Beauty Influencer | Social Media Manager | AR Designer | Website Designer | Beauty Journalist | Editorial/Advertising Stylist | Marketing Director | Brand Head | Marketing Coordinator | Digital Director |
