LEARN ALL ANGLES OF PRODUCT DESIGN
Featuring Parsons faculty and leading industry experts.
LEARNING OBJECTIVES AND ACTIVITIES
After completing Product Design Essentials, you will have an understanding of the core components of the product design, including:
How to start - where do ideas come from?
Establishing the opportunity landscape
Competitive analysis
Product positioning
Minimum viable audience
Needs vs. solutions
Design thinking
Value assessment
Research
Understanding clients’ needs
Outlining project goals
Identifying target users
Inspiration and ideation
Brainstorming
Mood boards
Sketching and design visualization
3D sketches and mock-ups
Uses and user scenarios
Cradle to cradle design
Vetting ideas
User observation
Gaining stakeholder buy-in
Organizational planning
Assembling a team
Developing form
Choosing materials
Sustainable materials and processes
Production requirements
CAD & computer modeling
Rendering
Prototyping & prototype testing
Documentation
Storyboarding
Packaging
Product graphics & UX
Product instructions
Finding a manufacturing partner
Production process
Cost deliberations
Final product specifications
Mechanics and electronics
Parts and assembly
Value engineering
Health and safety testing
Intellectual property protection
Marketing and distribution plans
Improving the product
Scouting new projects
Line or brand extension
Networking
Trade shows
Professional organizations
Your story and social media
Skills for the future
Market of the future
Business of the future
View more
One-Time Payment: Best Value
One-Time Payment | Total: $999
Monthly Installment Plans:
4 Monthly Payments of $269 | Total: $1,076
12 Monthly Payments of $99 | Total: $1,188
Includes:
Course Catalog (.pdf)
5 Courses
Parsons completion certificate
24+ Hours of on-demand video
Career-focused activities
Final portfolio project
Easy access via mobile and desktop devices
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