Beauty Business
Essentials
Taught by People Who Work in the Beauty Business
Learn from the Fashion Institute of Technology (FIT) faculty alongside working professionals across the beauty business.
Built to Launch Your Career in the Beauty Business, Not Just Your Knowledge
Real Industry Projects
Hands-on, project-based assignments grounded in how the the beauty business industry actually works.
Start Immediately
On-demand video lessons and projects you can begin the day you enroll.
Insider Expertise
Learn from the Fashion Institute of Technology faculty and working the beauty business professionals.
A Fashion Institute of Technology Credential
Earn a certificate from the Fashion Institute of Technology (FIT), a credential employers recognize.
What You'll Be Able to Do
- Understand the major segments and careers of the beauty business
- Take a product from idea through sourcing, costing, and manufacturing
- Build a unique brand identity, name, and story
- Develop marketing using social, influencers, and data
- Plan retail and distribution across DTC, ecommerce, and retailers
- Create a comprehensive hero product project for your portfolio
Skills You'll Gain
Build Your Portfolio
The course is built around hands-on projects, so you leave with real, portfolio-ready work, not just a certificate.
Entrepreneurship & Intrapreneurship
Trace how the beauty industry evolved and the leadership skills founders use to go to market.
Product Development & Production
Learn how a beauty product is formulated, produced, and manufactured on time and on budget.
Building a Successful Beauty Brand
Examine the decisions behind branding, from naming to a consistent identity across channels.
Beauty Marketing Strategies
Understand the marketing techniques and technologies a beauty brand needs to find its consumers.
Retailing and Distribution
Master the retail and distribution fundamentals that make a beauty brand lucrative.
The Full the Beauty Business Curriculum
Each module is broken into short video lessons with assignments and hands-on projects you complete at your own pace.
Beauty Industry Entrepreneurship & Intrapreneurship
- The beauty business landscape
- Business models
- Management & leadership skills
Product Development & Production Management
Building a Successful Beauty Brand
Beauty Business Marketing Strategies
Retailing and Distribution
- DTC & B2B channels
- Ecommerce strategy
- Strategic pop-up retail
Proof You Can Do the Work
Finish the course and earn a Certificate of Completion from the Fashion Institute of Technology (FIT), ready to add to your resume and LinkedIn profile.
- Shareable on LinkedIn and your resume
- Issued by a globally recognized institution
- Signals practical, applied expertise
Results, Not Just Lessons
Through this course, I've been able to refine not only my brand direction but also the structure behind how I present and position the business. I've strengthened my understanding of branding, customer experience, and long-term scalability.
I would recommend this course to anyone who is interested in learning more about the beauty industry beyond the creative or consumer-facing side of the business. It provides a helpful introduction to how beauty brands and products are developed, marketed, distributed, and brought to market.
It was an excellent course that helped me learn many new things and better understand how the beauty industry works in real-world settings. It was absolutely worth the investment, and I do not regret spending money on this course at all.
Since taking the course, I have started Noya BeautyWorks, a disruptive product development consulting firm.
The way I view how the beauty industry works from a business perspective has changed.
Choose How You Pay
Same full course either way: 5 modules, real industry projects, and your Fashion Institute of Technology Certificate of Completion.
One-Time Payment
4 Monthly Payments
12 Monthly Payments
Have a discount code? Add it at checkout.
Frequently Asked Questions
Aspiring beauty entrepreneurs and professionals at any career stage who want to understand the business side of the beauty industry.
5 self-paced modules. Most learners finish in under 40 hours on their own schedule.
Yes. The course is 100% online and on-demand, so you can study on your own schedule from anywhere.
A non-credit Certificate of Completion from the Fashion Institute of Technology (FIT) that you can add to your resume and LinkedIn profile.
No. The course starts with the fundamentals and is designed for newcomers as well as those already working in the field.
Yes. Request the course catalog and a program advisor can walk you through payment options and any current offers.
Beauty Business Essentials includes five on-demand courses covering topics such as Beauty Industry Entrepreneurship and Intrapreneurship, Product Development and Production Management, Building a Successful Beauty Brand, Beauty Business Marketing Strategies, and Retailing and Distribution. Each course is 2 to 3 hours and is broken into shorter modules and activities that you complete at your own pace.
Courses are taught by Fashion Institute of Technology (FIT) faculty. You will also receive career insights from industry experts and leaders.
By the end of the course, you will have developed the skills and knowledge of a beauty entrepreneur or to advance a career in the beauty business, explored the various career paths in the industry, and identified your areas of passion. You will also receive a non-credit certificate from FIT that you can add to your LinkedIn profile and resume.
Students must be at least 13 years old to enroll.
Enrollment includes unlimited access to all course videos and materials for one year from your enrollment date. If you need more time after that, you can pay a monthly subscription fee to extend your access.
Most major credit and debit cards are accepted, including Visa, MasterCard, American Express, Discover, and JCB. If you enroll outside the United States, tuition is charged in your local currency at the prevailing exchange rate.
You can withdraw within 24 hours of enrollment for a full refund. After that, you have up to 7 days to withdraw for a full refund minus a $100 cancellation fee. No refunds are issued after 7 days. Subscription plans can be canceled before your renewal date by emailing [email protected].
Tuition is $999 when paid in full. Two payment plans are also available at checkout: 4 monthly payments of $269 or 12 monthly payments of $99.
