Career Spotlight on Former Nike Marketing Manager Les Green

The sneaker industry is full of career opportunities. While sneaker design is one of the most sought after paths, there is a huge variety of other jobs and careers to pursue. The Sneaker Essentials course was designed to give students an inside look at all of the possible career paths and help them capitalize on their unique skills to carve out their own path . From marketing to design to engineering, there is a career opportunity for everyone.

Sneaker Essentials recently sat down with Teespring’s Vice President of Marketing, Les Green, to talk about some of the things he has accomplished across the industry. Green has held down some key positions in the sneaker industry. He has worked with some of the world’s most influential brands for over 18 years. He served as Nike Africa Marketing Director, Nike Mexico’s Senior Brand Director, Senior Brand Director Nike By You, and Global Brand Director Nike Sportswear. He played a key role in some important campaigns and product launches. He worked on the Nike Tech Pack. the 2012 Olympics, and Nike by you (which most people may know as Nike I.D.).

“I don’t want that exclusivity of product to

translate into exclusivity of talent and opportunity”

Check out the clip above to hear Les talk about breaking down barriers to breaking into the industry. Visit Sneaker Essentials to find out if a career in sneakers is right for you – and for more knowledge from former Nike Marketing Manager, Les Green.

Sneakerschool Grad Jae Tips Gives Us An Inside Look At His Passion for Sneakers

When you have a passion for sneakers, finding a career in the industry seems like a stretch. Sneakerschool grad John Cotton, aka @JaeTips, is a sneakerhead at heart. His love for sneakers has been a thing since he was a kid. As he got older, he found ways to turn his passion into profit so that he could potentially pursue a career in the sneaker industry. 

He decided to try his hand at sneaker design and headed over to the Nike Bespoke lab in New York City. There, with the help of the designers (who are also Sneakerschool students),  he brought his sneaker idea to life. He created his iconic 1 of 1 shoe. His “Air Tips” design is one for the books and has been the talk of the town since its creation. As a final project, students have to create an unboxing video and Jae Tips used his famed Bespoke 1 of 1 for his presentation. We bumped into John at ComplexCon Chicago this past summer (pre-Air Tips) and watching him grow through his sneaker passion into potential designer status is dope. 

In this live ZOOM, he tells us all about his sneaker journey, shows off his unboxing final Sneakerschool project, and answers viewer questions about how to turn your passion into a career. ICYMI, drop your email in the section below to hear the whole convo. If a career in the sneaker industry is something you want to know more about, visit Yellowbrick.co/sneakers for info. 

Students get insider access to key areas of the industry with 45+ on-demand video lessons, and build real-world skills through self-paced projects and simulations.

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