Applications for this scholarship are now closed, but you can still apply for other Yellowbrick scholarships here.


Born in New Jersey, USA in 1975 — Jeff Ng aka “jeffstaple” is a creative visionary with work encompassing graphic design, fashion design, footwear design, and brand marketing. 

He founded STAPLE DESIGN STUDIO, INC. in 1997 (@Staple.Design), and has worked on creative projects with partners that include Adidas, Burton, ESPN, HBO, Kia Motors, Levi’s, LVMH, Microsoft, Nike Sony, Timberland, Uniqlo and others. 

Jeff also founded a now globally respected streetwear brand called STAPLE (@StaplePigeon) that uses the infamous “Pigeon” logo as its mascot. STAPLE is available in over 1,200 points of distribution worldwide. 

In addition, he founded REED SPACE (@ReedSpace) in NYC — the first experiential lifestyle boutique of its kind in 2002. Subsequently, he partnered with the TGS Group in 2017 to expand his retail footprint with CRUSOE & SONS (@CrusoeAndSons), EXTRA BUTTER (@ExtraButter), RENARTS (@Renarts1981), RISE (@RiseNY) & ROOTED (@Stay_Rooted). 

Jeff is also a well-regarded thought leader. He is the host of HYPEBEAST’s wildly popular podcast “The Business of HYPE” (@hypebeast) and is one of the most prominent teachers on SKILLSHARE (@skillshare). He is also a frequent moderator, lecturer and keynote speaker at industry panels & corporate events. 

jeffstaple continues to expand his “Positive Social Contagion” worldwide going on two decades — and counting. 


Yellowbrick believes that a student’s personal passion and hustle – rather than financial resources – should determine how far they can go. Along with our partners, our aim is to empower students who are passionate about streetwear to pursue rewarding career opportunities that can spark their interest and open doors to a fulfilling future.

Yellowbrick’s programs have the potential to change students lives by:

  • Providing a valuable credential, in the form of a certificate from a leading university, that will help open doors to career opportunities that students may not have otherwise known about
  • Developing real-world skills that empower students to seize these opportunities
  • Informing choices and helping students build an actionable roadmap toward setting and accomplishing career goals
  • Inspiring dreams and building the confidence and know-how to pursue them

Jeff’s scholarship is to empower up-and-comers to pursue careers in streetwear and related fields.

To apply: Enter your email below and then complete the scholarship form and short essay explaining what your career goals are and how you hope this scholarship will benefit your career. 

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